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Tuesday, 23 February 2010

Helpful Links for Recession Research

This is just in from Tutor2U: links for how businesses have changed their strategies during the recent recession:



UK CEO Survey 2010 - How Strategy Changed

http://www.tutor2u.net/blog/index.php/business-studies/comments/strategy-in-the-uk-recession-what-69-uk-ceos-did-about-it/

Cash flow management - the new strategic priority (KMPG)

http://www.tutor2u.net/blog/index.php/business-studies/comments/cash-management-becomes-a-strategic-priority-during-the-recent-recession

Michael Porter on the need for long-term planning in a recession

http://www.tutor2u.net/blog/index.php/business-studies/comments/michael-porter-on-the-importance-of-long-term-strategic-thinking-in-a-reces/

Market segmentation - how recession has rewritten the rules for marketing strategy

http://www.tutor2u.net/blog/index.php/business-studies/comments/customers-have-changed-during-the-recession-how-does-marketing-respond/

Insights from 6 CEOs on how they handled the recession in the restaurant market

http://www.tutor2u.net/blog/index.php/business-studies/comments/strategies-for-the-recession-insights-from-six-restaurant-group-ceos/

Marketing strategy in a downturn - be positive

http://www.tutor2u.net/blog/index.php/business-studies/comments/marketing-strategy-in-a-recession-attack-better-than-defence/

Branded coffee shops in the UK - resilient to high street recession

http://www.tutor2u.net/email/link.php?M=8185&N=185&L=411&F=H

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